It's a cluttered marketplace
Consider this… Americans who live in or near metropolitan areas are exposed to an average of 3,500 marketing message a day! This means that they are bombarded with 24,500 every week and 1.2 million each year. Because they’re not willing, nor able, to focus on each one of these messages, they only “listen” when the communication is relevant, meaningful and grabs their attention.
How can you possible break through that clutter? How can you ensure that your message gets through? You must become an expert marketer.
Mastering Marketing 10 Minute Audio Overview
Next in order to improve your skills as a marketer it is important to first assess where you stand.
Assessing Yourself

The following PDF download is used in the Guerrilla Marketing Coach Certification Program. In the assessment you will grade yourself in the 16 essential Guerrilla Marketing Competencies. Once you get your baseline scores we will show you how you can raise those scores and become a more proficient marketer
Action Step: Assessing Your Online Marketing Abilities